Full-team experimentation and innovation with no legal issues.
Creative freedom infringing on digital rights?
Apply granular rights data to define usage rights and access control. Auto-embedded content relationships ensure rights expire across all relevant assets.
Want to avoid costly compliance violations?
Leverage industry-specific capabilities to ensure all content conforms with FINRA, MLR, FDA, and FedRAMP and more. Use AI to run compliance checks before submitting assets for human review.
Difficult to track use of generative AI across the company?
Automatically detect any time AI models are used to create assets. Stamp the use of AI in asset metadata and trigger review workflows.
Trouble with teams or agencies going off brand?
Allow or restrict content access to user groups or create rules for brand, legal, and copydesk reviews. Ensure every user has access to the exact amount of brand-approved content they need to be successful.
Business System Analyst, Citizens Bank
“When an auditor asks for details about our checking campaign in a particular quarter, I can pull that information up and give them a clean list of all the activities.”
Marketing Strategy & Planning Manager, YBS
“Aprimo has stringent controls in place that are far superior to the paper job process we had used. The quality of financial promotions has significantly improved, with no instances of unfair outcomes identified.”