Aprimo is a Leader in Digital Asset Management
Aprimo received the highest scores possible in 17 out of 26 criteria, including Search, Innovation, Vision, Workflows, Security, and Scalability.
Automation
Stop wasting time on manual, repetitive tasks. Leverage the widest range of automations to drive efficiency across teams. Eliminate manual content management tasks including, metadata entry, review workflows, content creation/editing, and delivery.
Single Source Collaboration
A more dynamic experience than basic storage. Turn your single source of truth into your single source of collaboration, supporting the entire content lifecycle with integrated resource management, marketing budgeting, planning, review, and analytics.
Intelligent Search
Spend less time searching and more time doing. With almost one billion asset searches per year, Aprimo is advancing search with an intelligent search experience. Leverage AI-based contextual search and recommendations to discover assets faster than ever before.
Modular Content
Streamline workflows and increase asset reuse. Our unique modular content approach creates personalized experiences by breaking high-value content into its smallest, re-usable form. Speed time-to-market with deep links and relationships to creative assets and content within layouts.
Rights Management
Secure your brand, don’t just manage rights. Go beyond rights inheritance from your DRM to the DAM. Automatically detect use of AI in asset creation to trigger reviews and notify users when assets or components expire.
Auditing
What took months is now possible in minutes. Create dynamic, real-time visibility for assets and metadata. Whether it’s content, tasks, or campaigns – we maintain a detailed audit trail with metadata making it easy to respond to audit requests.
Key Features
Simple TCO
One price, no additional fees for advanced features, sites/portals, and configurations.
Configurable
Content types, metadata fields, and asset relationships specific to company, brand, or industry.
Time to Value
Shorter implementation times ensure faster solution value for any use case.
Global Delivery
Global application accessibility and high-speed delivery including in-country China CDN.
Securely Trained AI
Aprimo AI is trained securely on only your own assets to create, edit, or review content.
Customer Success
Work with the best people, process and partners for world-class content operations.