Modernize Production with AI-Powered Content Operations
Future-proof and elevate publishing with AI power. Our platform is the heart of the modern publishing tech stack. Develop, manage, and publish digital (and print) content with Aprimo.
Your Single Source of Truth for Content
Easily create templates and store modularized content in the DAM for quick assembly. Ensure the full team use the most up-to-date version for increased efficiency and fast time-to-market.
Effortlessly Find the Right Asset
Spend time finding not searching. Our AI-powered discovery engine automatically tags assets using personalized business rules and attributes. Associate related content together with inherited metadata and asset linking.
Intuitive Editorial Workflows
Make changes with ease. Flexible review and annotation capabilities allow teams to seamlessly collaborate on work-in-progress assets. Toggle between content versions, suggest necessary markups, and approve content for final distribution.
Rina Mody
Senior Product Analyst, Hachette Book Group.
Seamless automation for improved workflows
“Within the Aprimo DAM itself, we now have this very clean one asset system, but when we’re distributing to retail sites, Aprimo will automatically replicate the file using whichever naming convention we need. It’s this beautiful automatic system.”
Shauna Lallatin
Digital Asset Coordinator, Plaid Enterprises
Aprimo’s AI Revolutionizes Asset Findability
“Aprimo’s AI increases the searchability of all our assets. The system reads product labels in images, PowerPoint, PDF, Word, and Excel documents and adds this to metadata so that a single search pulls up all related information. Our assets are quickly findable and available to everyone as soon as they are uploaded.”
Ute Hennig
Collaboration and Communications Advisor, SOS Children’s Villages
We’d be lost without it.
“It’s a state-of-the-art system that’s scalable and flexible. For our fundraising success, it’s crucial to have. We’d be lost without it.”
Elaine Smith
Marketing Systems Manager, Standard Life
Customized, automated processes streamline content creation.
“Aprimo has helped us address so much: meeting regulatory demands, administering business reviews, managing changes to assets, following processes in a global pandemic, and a lot more.”
Work in Your Creative Tools of Choice
Creative teams can easily streamline workflows and continue to use the tools they know best. Access and update assets directly in Adobe Creative Cloud solutions, Microsoft Office, and Google Suite.
File Management Made Simple
Simplify the management of complex file types like InDesign packages with Adobe Creative file package handling. Add zipped packages into DAM, files unzip upon ingestion, with all image links preserved.
Key Features
Brand Templates
Control which design elements can be customized. Bring modular content to market faster with user-specific information automatically populated.
AI-Powered Content Discovery
Find assets using text inside assets, image colors, and descriptions with optical character recognition, visually similar search, and language detection.
Annotations
Intuitive capabilities for content review including side-by-side version comparison, video with timestamped comments, and push comments from previous versions to new.
Smart Tag Training
Automatically tag images with business-specific keywords to enhance content searchability and relevance.
Intelligent Workflows
Leverage key metadata like regions and services to automatically assign tasks to creative project team members.
Adobe Creative Cloud Connector
Access assets seamlessly within creative applications, no switching between applications, tabs or windows.
Check related integrations
PIM/DAM Automation
by Avyre
Empower your team to leverage critical product data and media through automation capabilities.
WordPress Extension
by Aprimo
Access approved assets stored in Aprimo to create WordPress sites.
Adobe Creative Cloud Connector
by CI HUB
Streamline your use of Aprimo DAM assets inside Photoshop, Illustrator, InDesign, and more.
Related Resources
Guide
Digital Asset Management Buyer’s Guide
Key functionalities to look for in a comprehensive DAM for your agency.
Blog
What is Content Operations?
Read this blog to learn how content operations can transform your agency.
Report
The Forrester Wave™: Digital Asset Management Systems
Read the report to learn why Aprimo received top marks in the Forrester Wave for DAM.