Fuel Your Digital Transformation with Aprimo’s AI-Powered Content Operations
Aprimo’s AI-powered solutions revolutionize content management, personalization, and omnichannel delivery processes for producers and distributors of goods.
Quickly Find Your Content When You Need It
Lower costs, get to market faster. Use an AI-powered content discovery engine that learns what’s important to you and delivers the content you need. Labels, disclaimers, photos, video, 3D imagery – all indexed, searched, and automatically tagged to make you more productive.
See how Aprimo AI solved Plaid’s asset findability challenges.
Protect Your Brand with Secure, Approved Content
Ensure your creatives and agencies use only approved, on-brand content with Aprimo’s robust brand management capabilities, delivering personalized experiences at scale without risking your brand reputation.
Learn about Aprimo’s Brand Management features.
Shauna Lallatin
Digital Asset Coordinator, Plaid
Enhance Asset Searchability with Aprimo’s AI-Powered Metadata
“Aprimo’s AI increases the searchability of all our assets. The system reads product labels in images, PowerPoint, PDF, Word, and Excel documents and adds this to metadata so that a single search pulls up all related information. Our assets are quickly findable and available to everyone as soon as they are uploaded.”
Mihir Shah
Marketing & Advertising Technology Leader, Grainger
Grainger Embraces Digital Tools To Streamline Marketing
“It’s a fully automated, well-oiled integration where we hardly get any errors. We work very closely with Aprimo customer service and the consulting team, but it was a good effort that’s paying dividends for us now.”
Globalize Your Content with Ease
Build relevant localized content across markets, brands, and channels using Aprimo’s centralized content operations platform. Store reusable content blocks, break them down, and reassemble them to get to market faster.
Learn how to scale customer experiences with Modular Content.
Deliver the Right Content to the Right Channels
Manage your products as they evolve with Aprimo’s AI-powered content transformation, rendition management, and triggered distribution capabilities. Seamlessly syndicate new and updated content to suppliers, distributors, and downstream channels.
Key Features
Automated Content Syndication
Establish secure links between your CMS, PIM, and downstream channels by syncing rich content metadata, security settings, and automated distribution triggers from Aprimo’s centralized content operations platform.
Content Collaboration
Utilize in-DAM collaboration tools for compliance review, content approval, expiry handling, and cross functional teamwork, and campaign planning.
AI-Powered Content Discovery Engine
Detailed content information like SKU numbers, colors, descriptions, and brands with optical character recognition, visually similar search, and language detection without data entry.
AI Content Coach
Leverage generative AI to produce new, personalized, and verticalized content based on your most valuable assets.
QuickConnect
Instantly access your Aprimo assets while working in your CMS, marketing automation, PIM and email solutions.
Check related integrations
Salsify Extension
by Avyre
Create personalized customer experiences fast.
Contentstack
by Contentstack
Quickly search, find, and use channel-optimized assets in Aprimo DAM to create digital experiences in headless CMS solutions.
Inriver Integration
by Aprimo
Integrate inriver PIM solution with Aprimo DAM to streamline collaboration, enhance content quality, and gain marketing agility.
